Job Description:
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Collaborate with various brands and coordinate the Operations team to supervise, execute, and update reports on the BTL activities for brands, ensuring that the programs run as planned.
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Manage the brand’s warehouse.
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Oversee and execute brand décor items in the market (e.g., signboards, decor for MT channels, etc.).
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Manage the brand, including overseeing, designing, developing samples, and producing packaging.
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Assist in preparing and executing brand communication campaigns (ATL & BTL) and events as directed by the Brand Manager for the brand.
Product Research & Development:
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Conduct research and surveys to propose product concepts for new products.
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Conceptualize, develop designs, and create prototypes and packaging for new products.
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Coordinate with the Purchasing department and manufacturers to develop product models and packaging.
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Conduct surveys to improve the quality and packaging of products.
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Generate ideas and develop key visuals and complete product information.
Brand Activities:
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Plan, execute, and monitor ATL activities for the brand.
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Collaborate with the marketing team to implement BTL activities at sales points, including PG inline, displays, sampling, commando programs, promotions, signage, and trucks.
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Work with the Purchasing department to acquire POSM items for sales support activities.
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Coordinate the purchase of promotional gifts to support sales promotions.
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Plan and implement sponsorship activities.
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Lead internal communication and sales support activities.
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Plan and execute promotional activities on e-commerce platforms.
Contracts & Payments:
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Prepare contracts, acceptance, and payment documentation for commercial/service agreements related to the brand's communication activities.
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Handle contracts, acceptance, and payment procedures for third-party service providers.
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Prepare documentation for sponsorship contracts, including contracts, acceptance, and payment records.
Reporting:
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Prepare monthly, semi-annual, and annual reports on brand activities, market performance, competitor analysis, and top-of-mind awareness as required by management.
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Conduct market and competitor analysis and provide product development reports as requested by supervisors.
Other Responsibilities:
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Collaborate with other departments to handle and resolve work-related issues.
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Update product information for Sales and Marketing, design promotional leaflets, and provide product images and sales support materials such as tags, promotional boards, etc.
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Maintain and update product information on the website.
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Develop ideas for packaging designs and sales support materials for the chemical team.
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Monitor and manage the brand's budget.
Job Requirements:
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Bachelor's degree in Marketing, Foreign Trade, Communication, or Business Administration.
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Minimum of 3 years of experience in a similar position, preferably within FMCG companies or groups.
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Fluent in English (both spoken and written).
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Familiar with the latest marketing trends.
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Strong knowledge of marketing, advertising, communication, product development, packaging, research, and analysis.
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Experience in ASEAN/Indochina markets is an advantage.
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Excellent communication and teamwork skills; organized, motivated, strategic, quality-driven, flexible, and persuasive.
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Creative, self-confident, disciplined, trustworthy, detail-oriented, and hard-working.
How to apply: Send your CV to trang.ngo@ev-search.com (Ms. Trang Ngo)
