We are looking for a seasoned marketing leader to take charge of launching a groundbreaking oncology treatment. In this role, you’ll be at the forefront of shaping customer engagement strategies for both healthcare professionals and patients, helping to drive awareness, education, and adoption of a critical new therapy.
As Associate Director, you’ll collaborate closely with the Marketing Director and cross-functional teams to deliver impactful, integrated marketing initiatives. This includes developing promotional materials, overseeing omnichannel campaigns, and managing agency partnerships. You’ll also play a key role in executing post-launch plans and ensuring consistent brand presence across all touchpoints.
Key Responsibilities
- Create and execute promotional content tailored to both healthcare providers and patients in the oncology field.
- Develop and manage multichannel marketing plans that blend digital, traditional, and field-based tactics.
- Work with analytics and research teams to uncover insights, track key performance indicators, and refine strategies accordingly.
- Lead disease awareness efforts aimed at educating the medical community and patient population.
- Coordinate the rollout of post-launch activities, ensuring alignment with strategic objectives.
- Collaborate with the sales force to support brand engagement and field effectiveness.
- Oversee project timelines, budgets, compliance processes, and partner agency workflows.
- Act as a cross-functional liaison across departments such as medical, regulatory, sales, and operations to ensure smooth execution and compliance.
Qualifications
Must-Have:
- Bachelor’s degree in a relevant field (e.g., Marketing, Business, Life Sciences).
- At least 5 years of experience in the healthcare or pharmaceutical industry.
- Minimum 3 years of hands-on experience in oncology marketing, sales, or commercial functions.
- Demonstrated success launching new products or campaigns in the oncology space.
- Strong collaboration and project management skills across cross-functional teams.
- Ability to interpret data, manage budgets, and deliver measurable outcomes.
- Excellent communication, problem-solving, and decision-making abilities.
- Comfortable navigating ambiguity and leading through change.
Nice-to-Have:
- Advanced degree (MBA or MS) in a related discipline.
- Direct experience launching oncology therapies.
- Exposure to patient-focused and digital marketing approaches.
- Familiarity with oncology market trends, competitive landscapes, and stakeholder dynamics.
- Experience managing web platforms, CRM tools, and digital engagement programs.
- Understanding of compliance and regulatory considerations in oncology marketing.
HOW TO APPLY: Please send your CV to the consultant in charge:
Mr. Minh Nguyen
Email: minh.nguyen@ev-search.com
All applications will be considered without regard to race, color, religion, sex (inclusing pregnancy and fender identity), national origion, political affiliation, sexual orientation, mariatal status, disability, genetic information, age, membership in an employee organization, parental status, military service or other nonmerit factor
