Report to
Marketing Director
Overview
- Develop medical marketing & communication strategies that align with Brand claims and Brand objectives.
- Enhance the brand's reputation within the medical community in Vietnam.
Key Stakeholders
1. Internal
- Lead Training specialist
- Cooperate with Product Manager, Regulatory Affairs, Social & Digital, Medical Representatives
2. External
- Dermatologists
- Medical Institutions
- Clinics
- KOLs
Responsibilities
1. Medical Product Management
- Develop and Deploy the multi-channel (0+0) medical strategy in line with brand strategy. Work with x-functional team to build up integrated medical plan and develops medical communication contents
- Take charge of scientific and competitor monitoring/ analysis in medical areas
- Strategize and implement medical launch plan for new products/ innovations. Validate medical communications/ Adapt the content and the communication tools to the targets and different touchpoints
- Establish and nurture business relationships with target customers and healthcare industry leaders. Build visiting plan to deliver communication plan & medical activities to achieve goal of assigned products
- Organize and manage medical education events, workshops, and seminars
2. Training
- Circulate scientific and medical expertise across departments; conduct training sessions for Medical Representatives and relevant external stakeholders.
- Supervise and support a Training Specialist in reviewing and validating training content, ensuring accurate product knowledge is delivered effectively and on schedule to all key stakeholdersKPI
- Build stronger brand presence & recommendation from HCP (proven by market share, sales growth)
- Success of medical events and educational organization
- Lead the scientific delivery to external & internal stakeholders with quality
- Compliance with regulatory standards in medical communications
- Number and quality of partnerships with healthcare professionals
- Positive feedback from the medical community
Qualification
- Pharmacist background is mandatory. Experience and knowledge in the pharmaceutical or derma-cosmetic sectors will be an advantage
- Strong network within the Vietnamese medical community (preferred specialized in derma industry)
- In-depth knowledge of local medical regulations
- Excellence in communication, stakeholder management and problem solving
- Energetic, proactive, and dynamic personality with strong adaptability in a fast-paced environment
- Proven ability to manage multiple projects simultaneously with high attention to detail
- Entrepreneurial mindset with a strong sense of ownership and willingness to take initiative
- Fluent in English (both written and verbal) to effectively collaborate with regional and global teams (knowing french is a plus)
- Strategic thinking capability with a passion for proposing innovative and impactful medical initiatives
HOW TO APPLY: Please send your CV to the consultant in charge:
E-mail: dangkhoa.nguyen@ev-search.com
All applications will be considered without regard to race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, parental status, military service, or any other non-merit factor.
