JOB DESCRIPTION
1. Quantitative Objectives
- Reach brand targets and take responsibility for them up to the final P&L contribution level by counter and channel.
- Track monthly sales by brand, category, etc.... Report on retail and wholesale sales analysis, by channel, and contribution (%) by SKU.
- Compare tracking results for Net Sales and Net Profit to predetermined goals
- Boost brand profitability by using sales off and discounts
2. Marketing
- Develop a brand-specific marketing calendar.
- Conceptualize, schedule, and guarantee the timely execution of launches, promotions, and brand-specific animations.
- Prepare the annual A&P budget and control spending.
- Create and deliver marketing materials. (POS, displays etc).
- Create consumer recruiting strategies for each business, such as workshops, marketing campaigns, etc.
- Create CRM brand-specific activities and customer retention strategies to increase brand sales.
2. Inventory
- Take charge for stock forecasting (existing and new products)
- Be responsible for brands' inventory levels in order to maintain healthy inventory turnover ratio
- Stock management, which may be measured by SOH via POS weekly/monthly reports, to guarantee that all POS are well stocked and do not potentially lose sales.
- No stock loss or shrinkage at counters or designated event locations
3. Public relations (PR)
- Establish solid working relationships with the press, KOLS, and beauty bloggers.
- Increase share of voice and make the most of any free or paid PR coverage by conceptualizing, planning, and implementing PR launches, press kits, releases, and other similar initiatives.
- Gathering and valuing press coverage by brand, particularly for significant launches and animations
4. Others
- Capable of managing other important responsibilities as allocated and responding to change in a productive manner.
- Build a strong working relationship with the Principals & Trade
- Involve in creating a Business Plan Proposal for any new brand under Cosmetics Division
- Take care of current Perfumeries partners, increase sales volume
- Create a Corporate Sales Channels with a third party
JOB REQUIREMENTS
- Budgeting and P&L skills
- Good with numbers
- Strong leadership, communication, commercial acumen and negotiation skills
- Experience in the retail or beauty (skincare) industry is preferred
- A bachelor's degree with at least 7 years of brand and business management experience.
- Have a great love for the retail sector, especially for the beauty and skincare sectors;
- Be results-driven and sales-driven;
- Thrive in a fast-paced, dynamic environment;
- Be creative and focused with an attention to detail.
For a confidential discussion, kindly contact Trang Ngo (Ms.) at number +84 7052 66669 or email trang.ngo@ev.asia.
